How should you use this FAQ before you brief a team?
Use these answers to turn a broad agency conversation into a brief with clear plan, responsibilities and evidence of delivery. Before you request a proposal, write down the project stage, target audience, channels under consideration, available assets and the decision-maker who will approve work.
A useful first-call checklist is:
- What is the campaign meant to communicate, and to whom?
- Which channels or placements are in plan, and what is excluded?
- Who supplies copy, creative, links and project facts?
- How will approvals, progress updates and final evidence be shared?
Ask the agency to explain the work in plain language and separate confirmed what you receive from assumptions. For example, a planned placement is a defined task; audience response or a platform decision is not a item you receive the agency controls. The how we work page explains how to align plan and communication, while pricing helps you understand how to request a proposal for the services you need.
Keep one point of contact on your side and agree how sensitive material will be shared. CoinMarketCap and CoinGecko make their own listing decisions, and platforms such as X and Telegram control ad approval, account enforcement and how their products are displayed. Ask for agreed work to be documented, and review the guarantees and refunds terms before authorizing a campaign.
To get a useful recommendation, send MarketingExtra your project summary, preferred channels, launch or campaign timing, available assets and the outcome you want the work to support. The team can then clarify plan and propose a next step.
Frequently asked questions
How do you choose a crypto marketing agency?
Start with fit, not a broad promise: ask the team to map your goal to specific what you receive, channels, owners and reporting. Request examples of how completed work is documented, confirm who will manage your account, and check that the proposal distinguishes agency-controlled tasks from platform or audience outcomes.
What should you send before asking for a proposal?
Share a concise project description, current stage, target audience, preferred channels, key dates, existing creative and the action you want people to take. Include any relevant links and constraints, such as markets you cannot target. Do not send account passwords or confidential documents before agreeing on a secure, necessary way to share them.
How soon can a campaign begin?
The start date follows plan confirmation, asset readiness, approvals and any platform review required for the chosen channel. In your proposal, ask for the sequence of tasks, what you must approve, and which dependencies could move the schedule. A clear kickoff plan is more useful than an isolated start-date estimate.
What decides what agency support costs?
Cost depends on the service, channels, what you receive and campaign duration you request. Ask for an itemized proposal that states what is included, what requires separate approval and how any media or placement costs are handled. You can also review the pricing page and send your plan for a fitted quote.
Is it safe to share project details with an agency?
Share information on a need-to-know basis and agree in advance which files or account permissions are necessary. Keep control of wallet keys and recovery phrases; a marketing team should not need them to plan communications or placements. Ask who can access shared materials, how access is managed and what happens to files after the engagement.
Can any agency promise a listing, trending spot or result?
No agency can control independent platform decisions or audience behavior. CoinMarketCap and CoinGecko assess listings under their own processes, and placement visibility may change as a platform updates or rotates what users see. A responsible proposal defines the work the agency will deliver and explains how that delivery will be evidenced.
What happens if you need to cancel or want a refund?
Check the written agreement before approving work: it should explain cancellation, completed work, committed third-party costs and any refund conditions. Ask the agency to clarify the terms for your specific plan before payment rather than assuming unused funds are automatically refundable. Read the guarantees and refunds information alongside the service proposal.
Which payment methods are accepted?
Available methods depend on the agency's current payment process and the terms confirmed for your engagement. Ask for the accepted currency, payment instructions, invoice or receipt details, and any approval steps before sending funds. The payment methods page lists the options provided for clients.
How do you check that the agreed work was done?
Agree on evidence before kickoff. Depending on the plan, that may include links to live placements, copies of approved creative, screenshots with dates and channel context, or a written activity summary. Ask for a final summary that connects each agreed item you receive to its evidence, and flag any missing item while the campaign details are easy to check.
Can one agency run several channels at once?
Yes, if the plan assigns an owner, what you receive and approval flow to each channel. Ask how the team will coordinate shared messaging, manage asset versions and report progress without mixing channel activity together. If you are still comparing options, begin with the channel closest to your immediate goal and expand once the first plan is clear.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
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